Company’s background: The Document Warehouse commenced operation in 1992 as an offsite document storage and record management company based in Johannesburg, South Africa. It expanded its operations internationally in 2006.
The Document Warehouse is a growing business and currently boasts sites in all 9 provinces throughout South Africa and Africa.
The problem: TDW wanted to rank on the search results for their 6 core services both organically and via paid media. TDW wanted audiences to know they provide document storage, shredding, and backup services. They offer both paper document storage and cloud-based storage. This forms the bases of the 11-year working relationship with NP Digital.
Achievements: Overall traffic increased from 45,115 in 2013 to 13,099 in 2022, a 70% change. TDW’s brand keywords have remained on page one of the search results from 2013-present. The keyword: Document Storage has maintained its ranking on the first page of Google since 2013. TDW’s 6 core services rank on the search results as well as their newest business addition (TDW Digital) this keyword was added in 2023(April) it is now ranking in the first position of the search results
TDW (The Document Warehouse) is a professional document solutions company that specialises in providing organisations with records and information management solutions. Established in 1992 in Johannesburg, South Africa, TDW started as an offsite document storage and record management company. Over the years, it expanded its operations internationally and currently has sites in all nine provinces throughout South Africa and Africa.
TDW faced the challenge of improving its search engine rankings for its core services both organically and through paid media. The company aimed to enhance its visibility in search results to attract more potential customers. Specifically, TDW wanted to increase awareness about its document storage, shredding, and backup services, which include both paper document storage and cloud-based storage. To address this issue, TDW sought the expertise of NP Digital, with whom it has a longstanding 11-year working relationship.